Healthcare growth consulting from someone who has run it.
RVNOPS advises healthcare CEOs, COOs, and growth leaders on what holds growth back. We work across marketing, intake, technology, AI, data, and finance. We find the problem, make a plan with your team, and stay while they build and run it.
- years
- 15+
- healthcare organizations
- 300+
- in media
- $500M+
- PE transactions
- 2
Experience across marketing, technology, and AI
This is work Kevin Plumlee has done himself. RVNOPS brings that experience into one plan, then guides your team as they build and run it.
Marketing
Kevin has planned, built, measured, and improved digital marketing. He now advises the teams that run it.
- Digital MarketingHelp your team connect paid and organic work to intake, new patients, census, and revenue.
- SEOGuide technical SEO, useful content, and local search for each location.
- PPC and Paid SearchAdvise on Google Ads, Microsoft Ads, budgets, search terms, and landing pages.
- Facebook and Instagram AdsGuide Meta campaigns around the limits placed on healthcare advertising.
- LinkedIn AdsHelp your team reach employers, referral partners, clinicians, and other business audiences.
- Email MarketingGuide email campaigns, follow-up programs, and clear paths to action.
- Tracking and AttributionHelp your team connect calls, forms, campaigns, and intake so leaders can see what drives growth.
Websites and technology
Kevin started as a senior web developer. He now advises the teams that build the systems behind growth.
- Website DevelopmentGuide fast, accessible healthcare websites and the tools that support them.
- Systems and IntegrationsHelp your team connect websites, CRMs, health records, call systems, data, and reporting.
- CRM and Revenue OperationsHelp marketing, intake, sales, and finance share one clear view of the pipeline.
- Compliance and SecurityReview ads, forms, tracking, and data flows for privacy and security risk.
AI
Kevin advises on healthcare AI, from the first plan through the build your team runs.
Who we work with
We work with CEOs, COOs, and marketing and growth leaders. We also advise private equity teams as they assess and improve healthcare companies.
RVNOPS works in one healthcare industry at a time. That gives each client our full attention.
- Behavioral health and addiction treatmentConnect marketing, urgent family calls, benefits checks, admissions, and census.
- Hospitals and health systemsImprove service line marketing, referrals, call centers, scheduling, and board reporting.
- Senior livingGuide a clear path from the first family call through tours and move-in.
- Dental groups and DSOsBring new patient marketing, phones, scheduling, and reporting together across locations.
- Autism and specialty careConnect family demand, intake, authorizations, staffing, and available hours of care.
- Healthcare private equityCheck the growth plan before close, then guide stronger systems through the hold period.
How an engagement works
We find the problem and write the plan with your team. Your team does the building, and we stay until they can run it.
- 1
Diagnostic Audit
2 to 3
We review marketing, intake, systems, reporting, and spend. You get a short list of problems and what each one costs.
- 2
Growth Blueprint
3 to 4
We write the plan with the people who will do the work. It says what to build, in what order, who owns it, and the budget.
- 3
Team Enablement
We stay while your team builds. We meet each week and train people until the team can run the work without us.
Each step has a fixed scope and no hourly billing.
See how an engagement runs
About Kevin Plumlee
Kevin founded RVNOPS after 15+ years in healthcare growth. He co-founded Dreamscape Marketing and grew it from 2 people to more than 80. It became the largest behavioral health marketing agency in the country.
He personally worked across SEO, paid media, email, websites, software, sales, finance, IT, and hiring.
Kevin sold Dreamscape to SPM Group and led the integration of 4 companies. He then helped combine 8 more under Unlock Health.
At RVK AI he is the principal AI architect and builds voice and chat systems. At RVNOPS he advises each client team.
RVNOPS is based in Baltimore, Maryland. We step in when growth problems cross departments.
What colleagues say
“If Kevin Plumlee is a part of any digital effort you are launching, rest assured that you have one of the best in the industry working on your side. He is an ethical person who you can rely on to keep his word and deliver stunningly innovative work. He is the definition of a cutting-edge thinker and digital marketer and always knows about the latest and most innovative things the tech and marketing worlds are buzzing about.”
Josh WeumFormer Google Ads Speaker & PPC Expert“Kevin is, without question, one of the most intelligent individuals I've had the privilege of knowing. His expertise spans technology, development, and marketing, and he possesses a remarkable ability to distill complex problems into simple, effective solutions.”
Haley SosciaSr. Executive Assistant, NECA“Kevin was with us on day 1 and is not only one of the most talented all-around developers I've had the pleasure of working with, but has an uncanny business sense and extremely fast learning curve. He developed almost all of our agency's best practices and backend systems.”
Daniel GempManaging Director, Performance MarketingQuestions about healthcare growth consulting
Clear answers about the work, the companies we help, and what happens first.
- What does a healthcare growth consultant do?
- A healthcare growth consultant finds what stops a company from growing. That may be weak marketing, missed calls, slow intake, poor tracking, or systems that do not share data. RVNOPS studies the full path, sets priorities with your team, and guides them as they build the fix.
- Do you run ads and build websites, or only advise?
- We advise. Your team runs the ads and builds the websites. Kevin has personally run Google, Microsoft, Meta, and LinkedIn ads, plus SEO and email. He has also built websites, software, tracking, integrations, and AI tools. He uses that record to guide your team. Your team does the work and keeps it.
- Which healthcare companies do you work with?
- We work with behavioral health and addiction treatment providers, hospitals, senior living companies, dental groups, autism and specialty care providers, and healthcare private equity firms. We take one healthcare industry at a time so each client gets our full attention.
- How does an engagement start?
- It starts with a conversation about the company, the goal, and what is getting in the way. If RVNOPS is a fit, the first paid step is usually a Diagnostic Audit. We review the work, the systems, and the numbers before we recommend a plan.
- How long does it take?
- A Diagnostic Audit takes 2 to 3 weeks. A Growth Blueprint takes 3 to 4 weeks. Team Enablement runs by quarter while your team builds and learns the work. The right path depends on the problem and what your team already has in place.
Let's talk about what's holding growth back.
Tell us a little about your company. Kevin Plumlee reads every message and usually replies within one business day.